May 21 2010

Last time I checked, this wasn’t a bank!

A portal of some kind must have opened somewhere. A rip in time and space that allowed a strange and interesting phenomenon to happen more than once this week. Occurrences that could have only been created by a time when my business life was not in as much order as it is today. Two different [...]

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May 13 2010

How to become a fitness celebrity and launch your fitness career…

I’ve just finished editing video #2 in a 3-part series with the NBC news anchor I work directly with here in Madison, WI.  Actually, the first phase of the video editing process is done, now I get to go back and add the fun stuff!  It will be available later this afternoon most likely.  If [...]

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May 06 2010

Are you unique enough to create fitness career advancement?

I just picked up a copy of Dave Meerman Scott’s updated book, “The New Rules of Marketing and PR.”  This is definitely something you should have in your library.  Something I read today is a good reason why it’s vital that you understand how potent being online in the right way can advance your fitness [...]

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Mar 16 2010

Podcast: Confidence Breeds Attraction

Click here to listen… Time = 4:49

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Mar 12 2010

My New Commitment to YOU – More remarkeable content than ever – Every Time!

In my last post I wrote about the importance of making sure that your copy through email, on your web site, and anywhere else you write to your clients, prospects, and personal network is well done.  Because in my opinion, there is nothing more damaging to your career advancement and your business building practice than [...]

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Feb 26 2010

The Fresh Aroma of Systems and How Systems Build Fitness Careers

I love systems and the nuances of business. All of it is so intricate, intellectual and profound in the way that it mirrors our skills, personalities, and our innate ability to solve problems, overcome obstacles, and keep moving forward in new and improved directions. The system I used to capture this idea is a perfect [...]

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Feb 16 2010

Why are Man Hole Covers Round and How Does Your Answer Affect Your Fitness Career?

If you’ve read this blog recently, you know that one of my staff members quit abruptly and unprofessionally about a week and a half ago.  No big deal.  I’m over it, hired someone new and the steam engine keeps puffin’ out that pretty white smoke.  You can read the full story about by clicking here. [...]

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Sep 27 2009

There's Gold in Your Back Yard…

I’m out in my backyard again on a Saturday morning – writing… This time, there’s a giant new red shed staring right back at me. It’s not mine. I would never plant something so obtuse in my backyard. The new little ‘Red Barn’ (as I’m calling it) belongs to the neighbors behind me. I don’t [...]

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Jul 25 2009

Your Personal Brand Reputation Can Make or Break You! Watch this video…

The video below is just one of many examples of what you can do on camera to enhance your personal brand and deliver your message. And remember, this is important whether you’re promoting your business or building your career. How many other fitness pros out there are using video and social marketing the way you [...]

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Jul 20 2009

Will the Current Project You're Working on Make a Difference?

Will the Current Project You’re Working on Make a Difference? “Of course it will.” You think to yourself.  “Why else would I be working on it?”  And then you stop to really think about the question and you realize that it is vital to your on-going success.  Is what I’m working on right now really [...]

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